Craigslist is a great tool for generating renter leads, but those incoming emails don’t always include the details you need. Aptly helps solve this with an Inbox Rule, a Communication Template, and a Qualification Form that automatically capture full lead details and create cards on your Renter Leads Board.
How the Craigslist Lead Process Works
When a Craigslist lead sends an inquiry, the email first lands in your Inbox.
An Inbox Rule automatically sends a reply using a prebuilt Craigslist communication template that includes a link to your Craigslist Qualification Form.
Once the contact completes the form:
- A new card is automatically created on your Renter Leads Board.
- The contact’s details are stored in Aptly.
- You can then follow up and manage the lead directly from your workflow.
This process ensures every Craigslist lead is qualified and entered into your pipeline without manual data entry.
Step 1: Locate and Update the Craigslist Communication Template and Form
The Craigslist Email Template and Craigslist Qualification Form are included with the Renter Leads Board. You’ll just need to review the template and update the form link.

- Go to Templates > Communication Templates on the board.
- Open the folder titled Renter Leads.
- Locate the communication template Cold Lead – Craigslist.
- Edit the template if needed.
- Click Save.
Update the Form Link

To ensure your template sends the correct form:
- Open the Craigslist Lead form.
- Copy the Create Card link.
- Open the Cold Lead – Craigslist template.
- Update the button with the Create Card Link for the Craigslist Qualification Form.
- Save your changes.
The Create Card Link can be found on your board’s “Forms” tab and ensures every form submission creates a card directly on that board.
Step 2: Create the Inbox Rule
Now that your template and form are set up, you’ll create the inbox rule that triggers the automated reply when a Craigslist inquiry arrives.


- Go to your Inbox and click the Settings (⚙️) icon.
- Select Inbox Rules.
- Click + Add New Rule.
- Set the rule conditions to trigger when the From email address contains craigslist.org.
- Under Action, choose Send Reply and select your Cold Lead – Craigslist communication template.
- Click Save.
Once saved, this rule will automatically reply to every Craigslist inquiry with your qualification form link.
Step 3: Review Incoming Leads
Each time a Craigslist contact completes your qualification form:
- A new card will appear on the Renter Leads Board.
- The card will include all the form details, allowing your team to follow up efficiently.
